UX Lead

Tyrula, Vienna................................................................................................Sep 2023 – Aug 2024

Used a user-first approach to help UX, product, project and business development teams navigate complex issues, bridge gaps in understanding, and find optimal strategies for creating holistic, inclusive, and meaningful customer experience. Spearheaded UX strategy and research initiatives to create reliable and intuitive government enterprise digital products and services.

• Led UX design and research effort for federal projects, focusing on enhancing user experiences for complex federal healthcare technology solutions, resulting in successful integration of 110+ UX enhancements, contributing to a 13% increase in task success rates and 19% boost in user satisfaction. As a result of successful UX deliverables, project was expanded from 24 to 36 sprints.

• Pioneered UX practice from ground zero. As the first UX professional at the company, established the UX discipline, defining processes and standards that laid the foundation for
  a user-centered design approach. Grew the UX team to five including a UX researcher and designers. Manage all aspects of the UX team, including project planning, workflow management, and resource allocation.

• Collaborated with cross-functional teams, including product managers, developers, and business stakeholders to integrate UX best practices into project lifecycle. Supported company-wide initiatives to promote a user-centric culture and improve digital experience across the organization.

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Senior UX Researcher

Ventera, Reston..............................................................................................Apr 2018 – Aug 2023

Lead end-to-end user research for 4 projects within a fast-paced, agile team of 80+ members developing cloud-based applications for federal healthcare technology products. Plan, conduct, and analyze user research to gain insights into user needs and identify areas for improvement. Communicate and present research findings to drive actionable design decisions and product development. Strategize data-driven solutions to address user needs while aligning with business goals.

• Conducted more than 20 user research studies using a combination of qualitative and quantitative methods, resulting in the successful integration of 210+ UX enhancements across all applications for continuous improvements.

• Implemented a single login system and integrated embedded applications, leading to a measurable 17% increase in user satisfaction for a user base of 350,000+.

• Cultivated a user-centric approach and fostered a culture of data-driven decision making within cross-functional teams and business stakeholders.

 

Becton, Dickinson and Company (BD), Reston.............................................Nov 2017 – Jan 2018

Planned and conducted qualitative user research including in-depth interviews and usability testing to develop mobile diabetes management applications.

• Contributed significantly to the initial development of BD’s pioneering consumer-focused mobile application designed to assist with insulin injection and dosage tracking in diabetes management, resulting in a successful market launch.

 

UX Researcher, Strategist, and UX Designer

LG Electronics, Seoul, South Korea………….......................…….……....…....Oct 2009 – Apr 2017

Led UX research and strategy for mobile devices, TVs, Electronic Vehicles, and upcoming smart home appliances to build product UX roadmap. Converted foundational design strategy, evolving product requirements, and tech constraints into innovative digital mockups and prototypes. Collaborated closely with product, business, and marketing teams to develop research plans, conduct and execute research activities, and drive forward design work and product decision-making.

• Developed over 100 new UX functionalities and recommendations that enhanced LG products and services prior to their launch.

• Invented 56 US patents, including 31 for innovative interactions, 12 for UI enhancements, and 12 for cutting-edge UX functionalities, ensuring exclusive ownership and safeguarding against competitors.

• Successfully Launched “LG Easy TV”, a smart TV that revolutionized user interaction and UI to enhance usability, achieving remarkable reception in both domestic (Korea) and global markets. 

• Created corporate UX guidelines for LG mobile applications and established notification standards

 

Research  Assistant

Ubiquitous Computing Group, Georgia Tech, Atlanta……………….…...…May 2008 – May 2009

Designed and developed mobile applications and products focused on enhancing health outcomes and promoting energy consumption awareness.

• Developed mobile application with Peak Flow Meter functionality for monitoring, enabling personalized action plans and enhancing care provider-child interaction.

• Analyzed the impact of in-home Energy Consumption Display on energy awareness and behavior change gathering user feedback through interviews and surveys.

 

UX Research Intern

Samsung SDI, Seoul, South Korea………………………..…………...….…...Sep 2005 – Mar 2006

• Redesigned e-commerce site architecture and developed new site diagram